Mother, Lawyer, Entrepreneur
All three features of the company's founder melted together and let her see the enormous potential in the Canadian market due to the high public interest in environmental issues, in natural health-supporting food choices, especially for children.
The history of the company starts in 2019 when Mrs. Svitlana KHALITOGLU decided to help parents like herself to take care of their children’s nutrition by giving accurate analytics and advice on what they choose to buy and feed them with.
Constantly improving the product and expertise, she's been developing the application “Food-Ray”, the product helping a parent to make the right choices of day-to-day grocery purchases.
In our age of mass production and fast food choices, health care consciousness becomes the new growing trend. Our general users are parents who care about their children’s well-being. They usually are busy professionals and require prompt and effective advice on the products that market offers.
Therefore, our unique Scanning Application is designed to meet the goals of parents for keeping children safe and healthy. FOOD-Ray App helps to be aware of what you buy in the grocery store and what your kids are going to put in their mouths. It will be equipped with instant food recall and alarm features to add safety.
Our mission is to help health-cautious parents to care about food-conscious kids, parents who acknowledge their responsibility for children’s nutrition and overall well-being.